An analytical thinker who has experience with the intricacies of campaign management and measurement
Solution-oriented who has the ability to maintain tight deadlines while ensuring technical specifications are met
A strong collaborator and team player with the ability to adapt to a fast-paced, dynamic work environment and work collaboratively with cross-functional teams
A self-starter with attention to detail and a high degree of accuracy in work
Key Responsibilities:
Work with Demand Generation, Media Operations, and Marketing Operations to create, track, and optimize full funnel marketing campaigns
Develop responsive emails and web pages using HTML, CSS, JavaScript, and Web Frameworks ensuring a seamless user experience across all device; implement these emails and landing pages with other marketing collateral to create cohesive campaigns
Assist in producing and implementing web materials for online marketing campaigns, including but not limited to, product pages, sign-up pages, events, microsites
Build automated journeys for lead nurture and evergreen campaigns
Manage list segmentation strategies and maintain list hygiene best practices
Coordinate with content and design teams to ensure campaign components are created on time and adhere to brand standards
Collaborate with the business systems team to ensure integrated data is accurate across the MAP, CRM, and external tools
QA emails and web pages before production deployment ensuring responsiveness, accessibility and functionality.
Troubleshoot code issues across web and email in different platforms.
Desired Skills & Experience:
Working knowledge of HTML, JS, CSS
Proficiency in marketing automation tools and CRM systems, and website tools
Strong communication and interpersonal skills, with the ability to work effectively in a team environment.
Knowledge of industry best practices and emerging trends in marketing and campaign management.
Experience with SFMC or Salesforce Certified
Experience with Wordpress or similar CMS
Salary:
This is a contractor role, paid in US dollars, at an annual salary of $35,000-$45,000
