Key Responsibilities:

• Develop compelling storytelling video content that showcases our clients' culture, values, and employee experiences.
• Manage the production process, including scripting, shooting, editing, and distribution of video content.
• Create and execute end-to-end employer branding strategies that align with our clients' goals and values.
• Conduct research to understand our clients' target audience and competitive landscape.
• Identify and leverage key employer branding channels and platforms.
• Collaborate with web designers and developers to ensure our clients' websites reflect their employer brand effectively.
• Optimize career pages and job postings for a seamless and engaging candidate experience.
• Develop and execute social media strategies to build and maintain our clients' employer brand presence.
• Create and curate engaging content for various social media platforms (LinkedIn, Instagram, Twitter, Facebook, etc.).
• Provide training and support to clients on employer branding best practices.
• Develop KPIs and metrics to measure the success of employer branding initiatives.
• Prepare and present regular reports on employer branding activities and their impact on talent acquisition and retention.

Qualifications:

• Bachelor's degree in Marketing, Design, Film, Communications, Human Resources, or a related field.
• 5+ years of experience in employer branding, recruitment marketing, or a related field.
• Expertise in video branding, including experience with video production and editing software is a must have.
• Proven track record of developing and executing successful employer branding strategies.
• Knowledge of tools like Canva, Figma, or Adobe and/or AI tools like Stable Diffusion, Sora
• Experience managing social media platforms and creating engaging content.
• Excellent communication and interpersonal skills.
• Ability to work independently and manage multiple projects simultaneously.
• Strong analytical skills and experience with data-driven decision-making.