Shopify Management: Maintain and enhance Shopify website content, including customizing themes and managing product categories, tags, and collections.
Product Launch Execution: Build new Shopify product pages for launches, updating copy and visual content.
SEO & Content Optimization: Develop and implement SEO strategies, collaborating with copywriters to create optimized content and enhance organic rankings.
Email & SMS Campaigns: Manage and activate email and SMS campaigns in Klaviyo, including opt-in forms and subscriber flows, supporting engagement and list growth.
Analytics & Reporting: Generate analytics reports on key revenue metrics, utilizing insights to optimize campaigns and identify emerging trends.
Promotions & Campaign Management: Support promotional calendar updates, manage loyalty programs, and oversee landing page updates in Unbounce.
Qualifications:
Bachelor’s degree in Marketing, Business, E-Commerce, or a related field, or equivalent experience.
3+ years of experience managing e-commerce websites, particularly on Shopify.
Proficiency in SEO best practices and digital tools, including Google Analytics, Google Search Console, and SEMrush.
Experience with Klaviyo for email and SMS campaign management.
Strong analytical skills to pull data and generate actionable insights.
Ability to manage multiple projects and deadlines in a fast-paced environment.
Excellent English written and verbal communication skills
